Many businesses took a hit last year, in 2020, when Covid-19 spread both germs and lock-downs over the globe. They were forced to close their doors, losing customers and revenue. But there is a bright and shining hope for business to make a comeback in 2021! We want to share a few success stories with you!
Home Grid Energy
When Home Grid Energy began marketing and sales efforts in November 2020, the team faced difficulty closing deals. They contacted solar companies, but it was challenging to build trust when there was no face-to-face contact. This slowed their potential for growth.
As lockdowns have ended in 2021, Home Grid Energy is able to visit solar companies in person and shake hands with them. This has made a night and day difference. Steven, the Marketing Director at Home Grid Energy, explains, “Putting a face to our company makes others more eager to believe that it is legitimate.” They are picking up the pace for growth as things are opening back up. They plan to open up Hawaii, Texas, and California markets this year! This growth is also made possible due to the cheaper costs for housing and travel. Business travel is more affordable which makes their budget go further.
Home Grid Energy capitalized on an issue that arose from the pandemic. Energy consumption definitely went up in 2020 and is still on that rise as families continue to work and attend school from home. Additionally, the recent calamities, such as the power crisis in Texas, generated motivation to become more self-reliant this year. Families are more interested in sustainability through solar battery energy in their homes.
Home Grid Energy is making a comeback this year as they expand their markets and provide a solution to the current energy issues!
Set Fire Creative
In 2020, when various businesses had to say goodbye to customers, they also said goodbye to the digital marketing team at Set Fire Creative. McCain, VP of Client Services, explains, “It’s interesting being a digital marketing company that helps other companies grow, because when the pandemic hit and all these companies and industries were affected, that in turn affected [Set Fire Creative].”
Set Fire Creative received plenty of calls from clients explaining that they had to shut down and pause their contract. On the other hand, eCommerce clients turned to Set Fire Creative for guidance. The team correctly predicted that people would be shopping online more than ever before. Their eCommerce clients thrived during the pandemic and their mom and pop clients saw the need to go digital.
Because of this, Set Fire Creative launched a new product at the beginning of 2021. The new business validation process helps companies establish their key audience and assess public interest in buying the proposed product. The pandemic taught both Set Fire Creative and their clients that successful businesses take time to develop and require research to back up business decisions.
Set Fire Creative had an outward focus during the pandemic. It did its best to help other businesses stay alive through partnerships, outreach, and its marketing services. That kind of mindset comes back around– the more you give, the more you receive. Set Fire Creative continues to add value to its services to help other businesses grow. Through its new business validation process, Set Fire Creative is making its 2021 comeback while helping others do the same.
Big Red Jelly
However, Big Red Jelly didn’t let setbacks like these define us. Rather we doubled our efforts by choosing to focus on what we are best at – web design! We also created many strategic partners with other local digital marketing companies and have come back stronger than ever.
By emphasizing the importance of online business and offering discounts, Big Red Jelly is growing clientele and making our own comeback this year. In March, we launched our new website digital.bigredjelly.com which offers domain name registration, website hosting, and website security in addition to the branding and growth services offered on our other website.
The year 2021, has become a bright and shining hope for the future. This is the year for small businesses to make a comeback– including Big Red Jelly. Noticing the issues that many small businesses need to overcome this year, Big Red Jelly is doubling our efforts to help their partners and clients come back stronger than before.
We Can Help You Make a Comeback Too
Big Red Jelly is here to help your business get back on its feet and accelerate growth this year. Our team focuses on three key concepts: brand, build, and grow. We can help captivate your audience and increase conversion rate through a well-developed, recognizable brand. We will set up your business with world-class digital tools and a website that will drive measurable success. And we will provide dedicated support, strategy and implementation to help your business grow.
Having a digital presence is critical to building your business, and we are ready to help you understand how and why. We have created a 2021 Small Business Comeback Guide. It’s a free eBook designed to help small businesses come back bigger and better this year. You can download the free PDF guide here. If you are intrigued, or if you have any questions, schedule a free consultation with our team, no strings attached. And if you liked this article, be sure to check out our other articles for more tips on managing your small business. Our sixth sense is telling us that this is the year that small and local businesses will make their comebacks and we just want to help you make that happen.
Schedule a free consultation with one of our team members to talk more about how we can help you make a comeback in 2021.
