Visera 

Visera 

Visera 

Visera 

Visera 

Refreshed Branding
Refreshed Branding
Refreshed Branding
Big Red Jelly collaborates with Visera to develop a compelling brand identity.

Transforming Healthcare with Digital Innovation

Visera is a startup healthcare company focused on making the lives of doctors and practitioners easier through innovative technology. Their main product is a mobile app that scans faces to deliver essential health data, enabling health practitioners to access vital information quickly and efficiently. To boost engagement, Visera partnered with Big Red Jelly, a marketing agency, to create a strong brand image and online appearance.

A desktop computer displays a website for Visera, showing an Our story section with text and a small photo of two people talking at a table. A keyboard and mouse are on the white desk in front of the monitor.

Empowering Healthcare: The Visera Story

Visera is an innovative startup dedicated to improving the lives of doctors and practitioners. Their mission is to pioneer the future of wellness with insightful, individualized data, streamlining processes for doctors and enhancing patient care.

Building Visera’s Brand Identity

Big Red Jelly worked with Visera to create a strong brand identity and enhance their online presence. With the support of the branding and web design team at Big Red Jelly, Visera developed the following effective strategies:

  • Comprehensive Branding Strategy: Big Red Jelly conducted brand research to develop a clear brand positioning strategy, including a Purpose Statement, Core Values, Mission Statement, and a compelling tagline.
  • Visual Identity Development: The team crafted a full logo suite, typography, and a cohesive color palette, along with business assets such as business cards and social media templates to ensure a consistent brand image.
  • Brand Guide Creation: A detailed Brand Guide was created to maintain brand consistency, outlining standards for logo usage, typography, and color scheme.
  • Website Design: Big Red Jelly redesigned Visera’s website to improve user experience and effectively showcase their mission and products, making it easier for practitioners to access vital information.
  • Brand Development Timeline: Over five weeks, Big Red Jelly built Visera’s brand identity from the ground up, helping them transition from a startup to an established brand.
Big Red Jelly collaborates with Visera to develop a compelling brand identity.
VIsera Business Card Designs.

Visera Content Creation to Drive Growth

The brand team developed new branding items, including business cards and merchandise, to enhance Visera’s to strengthen its new brand identity. This strategic branding effort was complemented by a strategic content creation plan designed to engage the target audience. Consistent branding across all platforms, including a cohesive visual identity and messaging, ensured that each piece of content resonated with the audience. This integration of branding and content to increase awareness drives meaningful growth for Visera.

A Deeper Look into Logo Design for Visera

Designing the logo for Visera involved careful consideration and multiple iterations to ensure it accurately reflected the brand’s identity. The aim was to create a design that would stand out and be memorable. The team selected a color palette of blue, yellow, orange, and green, each chosen for its ability to convey key brand attributes. Blue communicates trust and professionalism, while yellow adds a sense of positivity. Orange reflects creativity and enthusiasm, and green signifies growth and health—core elements of Visera’s mission. After refining the design through several versions, the final logo emerged as a visual representation of the brand.

An open brand style guide book displays colorful logo variations, brand colors, and the visera name in blue text with orange, green, and blue accent graphics on a white background.
Visera Conference Documentation.

Visera: Shaping the Future of Healthcare

Thanks to Big Red Jelly’s collaboration, Visera has created a clear brand identity, setting the stage for future success. With a strong vision in place, the process included four draft reviews that helped refine their strategy and ensure every part of their brand reflects their mission.Through thoughtful branding and a new website, Visera is now ready to share solutions with healthcare professionals and patients. This partnership has helped them build a strong story that highlights their commitment to improving patient care through technology.

Although their website has not launched yet, Visera is ready to make a big impact in healthcare. As they get ready to go live, there is growing excitement about how their mobile app and solutions will improve patient care.

A group photo of the Big Red Jelly team, featuring 16 individuals dressed in black company polo shirts. The team is posed in front of a visually striking background split into white on the left and red on the right, with a bold red couch in the center. The group consists of a mix of standing and seated individuals, all smiling and displaying a friendly and professional demeanor. The image conveys a strong sense of teamwork, branding, and company culture.

Big Red Jelly: Your Partner in Purpose-Driven Branding

At Big Red Jelly, we believe that a strong brand is essential for a company to succeed. Our work with Visera shows how purposeful branding can transform a goal into lasting growth. By developing a comprehensive brand identity, creating a visually compelling logo, and designing a user-friendly website, we helped Visera position itself as a leader in healthcare innovation. Whether you’re a startup like Visera or an established organization, our team is committed to turning your ideas into measurable success and helping your business thrive.

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Why Choose Big Red Jelly?

Visera chose Big Red Jelly because they needed a partner to help transform their vision into a compelling brand identity. With our expertise in branding, we developed a strategy that aligned with their mission of innovating healthcare. From creating a logo to designing a user-friendly website, we ensured every detail reflected their values and connected with their audience. If you’re looking for a team that brings creativity, strategy, and passion to every project, Big Red Jelly is here to help you build a brand that stands out and drives meaningful impact.

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Elevate Your Branding Today. Contact Our Experts.

If you’re a healthcare startup looking to establish a strong brand identity and enhance your online presence, contact Big Red Jelly today. They can help you bring your vision to life and make a strong impact in the industry.

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