Skip to main content

External Brand Messaging

Develop a clear and captivating story that can be shared with your audience to attract new customers and increase your sales like never before.

Request your free brand messaging quote today!

World-Class External Brand Messaging Services

Experience the difference in working with our world-class branding experts and copywriters. Create messaging and copy that truly attracts and converts so your business can grow!

Expert Brand Strategists

Our Brand Strategists, writers and copywriters specialize in high-converting writing and copywriting so that your business can increase it’s sales like never before.

Customized

Your external brand messaging and copywriting will be as unique as you and your business. We always start with a blank sheet and develop a messaging strategy that works for your business.

Brand Strategy

Before writing and developing your brand messaging, we first explore your business, customers and industry so we can develop a core message that attracts the right customers to your brand and business.

Expert Copywriting

Our brand messaging experts specialize in creative copywriting, technical copywriting, brand positioning, storytelling and brand development. Your brand message and story is in expert hands. 

Brand Implementation

We don’t just write and create amazing copy for your business. We help implement your new brand story and copy so that your business can leverage this new messaging for ultimate marketing success.

Brand Support

Do you need on-going copywriting and brand messaging support? No problem. We have affordable membership options so that you can continue to work with our US-based copywriting and branding team.

Our Proven Copywriting and External Brand Messaging Process

Crypto mockup of full brand style guide developed at Big Red Jelly Provo Utah
1

Brand Discovery

2

Brand Strategy

3

Brand Messaging

4

Revisions and Collaboration

5

Brand Messaging Implementation

Our Preferred Brand Messaging Tools

Our team of Brand Strategist use best-in-class online tools for our logo design process to ensure ultimate design success for your project.

Zoom logo - video call platform Big Red Jelly tool for communication.

Collaboration is key during our brand messaging and brand positioning process. We have weekly collaborative video calls on zoom to ensure that we are all on the same page.

Typeform logo - software platform Big Red Jelly tool for ecommerce.

When we start with our brand discovery and research phase, we use tools like Typeform to gather feedback and key information from your team and leadership to dig deeper and find your core values and vision patterns.

Monday logo - messaging and schedule platform tool Big Red Jelly.

Monday.com is our preferred project management tool. Our team of brand experts is known for being efficient, proactive and highly communicative. Our project management tools help ensure that nothing falls through the cracks.

Bulwark front page mockup - website building and brand business development

1. Brand Discovery

In order to tell a compelling story for your brand and highlight what truly what makes your company great, we must first understand your customers, competitors, industry, market and market trends. We can then reverse engineer and discover the unique advantages that your company offers and develop copy and a brand story that highlights those advantages.

  • Brand Discovery Questionnaire
  • Brand Discovery Call
  • Brand Research Phase
  • Brand Kickoff

2. Brand Strategy

Once our brand research and discovery phase is complete we can begin to outline a brand messaging outline and strategy. Let’s first first review which external brand messaging components you are lacking or missing entirely. It is important to have the right, clear copy and message that you can you share across all of your online platforms. This adds consistency to your brand and will develop a feeling of trust, confidence, and professionalism with your customers and visitors.

  • Scope the Scope team meeting
  • Project management setup
  • Create shared brand folder
  • Outline process and timeline
  • Get to work!
R&R site computer mockup - web design Big Red Jelly
Fedr8tion webpage computer mockup - brand building and wordpress designer at Big Red Jelly.

3. Internal Brand Messaging

Now we can get to work writing and developing your new brand message, external brand messaging and copy. These are the literal words, phrases and paragraphs that your customers and visitors will be reading and digesting as they visit your website, social media, store, and content. It is imperative to showcase your story in a way that outshines your competitors and highlights WHY customers should choose you and the solutions that you provide to the pains that they are experiencing.

  • Brand Tagline
  • Unique Value Propositions
  • Elevator Pitch
  • Short Description
  • Long Description
  • Marketing Copy
  • Website Copy
  • And More!

4. Revision and Collaboration

Big Red Jelly and our brand strategy team is known for our proven process and collaborative nature of our branding services. Our team is fully in-house, based in the United States of America, certified and award winning in all of the applicable areas of branding and brand messaging that your business needs to succeed. You will experience clarity, friendly service and high level brand strategy like never before.

  • Weekly review video calls
  • Collaboration and feedback
  • Refine the direction and details
  • Move toward the final brand messaging
Fincas Valverde webpage computer mockup - brand building and wordpress designer at Big Red Jelly.
Fincas valverde webpage computer mockup - brand building and wordpress designer at Big Red Jelly.

5. Completion & Implementation

Once complete with your new brand messaging and story, you will work exclusively with our Growth Strategy team. They will help ensure that you understand, implement and manage your new brand story and copywriting the way that it is meant to be. Because of your new professional branding, you will see better marketing, advertising and conversion rate results for your growing company.

  • Growth Strategy video call
  • Brand implementation help
  • All correct brand messaging files shared
  • Brand strategy and next steps
Salmon River White Water business cards mockup brand and logo design - Big Red Jelly brand style guide
Custom Design

Your new logo design will be 100% custom and unique to WHO you are

All Logo File Types

You’ll get logo variations in color, formatting and file type so you can apply your logo correctly across your business.

Brand Strategy

You’ll receive so much more than just a logo. Our Brand Strategist will develop your logo brand strategy too.

Brand Implementation

Work with our Growth Strategy team and share your logo correctly across all online platforms and attract more ideal customers.

Is your external brand messaging helping your business grow?

Don’t miss out on any more sales. Develop a brand story that you can be proud of!

64

Shared Values Account for 64% of Brand Relationships

80

A ‘Signature Color’ for Your Brand Boosts Recognition By 80%

7

You Have 7 Seconds to Make Your First Impression

Your business deserves 5 star service

And we’re a 5 star branding and web design agency!

McCain

SetFire Creative

Gail

Opoku Catering

Michelle

Coach MJ

Heather

Sebo Marketing

Big Red Jelly is the best of the best. They go above and beyond for each client. It makes you feel like you are their only client because they are so on the ball with everything.

Jodi LarsenPlatinum Payments

We had Big Red Jelly assist us with our website redesign and we couldn't be happier with the end result! Super quick turnaround time and professional quality.

Ottley WrightSmall Business Owner

Weekly meetings were great and always something I always looked forward to. Their follow-through is fantastic. The branding and site both look great. It was definitely an improvement from what we previously had!

Polly HillekeSalmon River Rafting

They truly hit the nail on the head with my vision. I was so scared going into this worried if they could see what I wanted. They knew my wants/dislikes and asked the right questions. They were able to create such beautiful branding and a website for me. I'm not kidding when I cried tears when I saw my branding!

Caitlyn GrimesThe Cosy Goose

Awesome, knowledgeable and very professional!

Sandor MiklósEverdime

Big Red Jelly started out with the logo design. They made several revisions and worked with us so it’d be a smooth process. They helped with naming, color scheme, digital branding, and identity. That process gave us the confidence to move into website design and development.

Jim SaundersGourmet Dumplings

They always provided consistent communication. We had never hired a service to perform these services before so we weren't sure what to expect but came out the back end pleased with the experience.

Rollin SkinnerHampton Home Loans

I was not sure what direction I wanted to go with my branding. After asking me a number of questions, the team gave me guidance on options that would work great for me, my personality, and my company. Once we had that in place that is when the fun started! I had an incredible response as I engaged friends, family, and past clients on social media as I asked for their feedback and input. I have already referred people to Big Red Jelly and will continue to do so.

Scott HeatonRealtor

They listened carefully to us and everything we had in mind, and translated that into a really solid messaging plan with lots of good ideas of their own. They have been a joy to work with!

Kelley BirrellLedger Gurus

These folks are fantastic and excellent at what they do. They were able to create completely revamped branding for our rugby event. I loved what they did so much for our schools event, we hired them again to rebrand the largest youth rugby tournament in the US!

Michael CresslerNational Schools 7s

These guys are excellent! I would highly recommend them to anyone interested in getting a quality product in an amazingly fast time at very reasonable prices. They listened to our comments and concerns and responded timely and professionally to each and every one of them. Going with them is a slam dunk!

Rob BolickRobert Bolick, LLC

Check Out Our Latest Brand Messaging Projects

Landmark HR

Landmark HR

March 12, 2024

All Paws Count

All Paws Count

February 1, 2024

Fame

Fame

April 12, 2023

SQRL Snacks

SQRL Snacks

March 22, 2023

Wellness Applied

Wellness Applied

February 28, 2023

Joe Blackburn

Joe Blackburn

February 14, 2023

Array Energy

Array Energy

January 4, 2023

IONA Tech

IONA Tech

September 16, 2022

Chestly Lunday

Chestly Lunday

May 11, 2022

External brand messaging is where you get to tell your story, showcase what makes you unique and help clarify to your customers how you can fulfill their needs, desires and aspirations. Reach out to our team today for a free brand messaging consultation!

Lyndsie OrenoBrand Director

The Big Red Jelly Difference

Too many businesses neglect the important of a clear brand story, message and copy. Without a clear message and brand messaging, your customers will feel confused and neglected. You won’t rise above your competition and increase your sales. A clear and professionally-developed brand message and copy will cut through the noise and convert readers and website visitors like never before. Your advertising budget will do farther and your marketing campaigns will experience far better and more efficient results.

Our external brand messaging and copywriting process is meant to help you get the most out of your brand, marketing and advertising. Work with our US-based team of brand experts and develop your brand now. Feel free to pick and choose various brand elements like: tagline, elevatory pitch, pitch deck copywriting, website copywriting, marketing copywriting, ad copy, short descriptions, long descriptions, creative copywriting, unique selling propositions and so much more!

From small business to enterprise, we have the right external brand messaging package for you

Start-Up

 

Brand Discovery
Custom Logo
Brand Style Guide
Growth Strategy Session





 

Standard

 

Brand Discovery
Custom Logo
Brand Style Guide
Brand Messaging
Internal & External Messaging
Growth Strategy Session



 

Pro

 

Brand Discovery
Custom Logo
Brand Style Guide
Brand Messaging
Brand Implementation
Print Asset Mockups
Social Media Assets
Growth Strategy Session

 

Advanced

 

Brand Discovery
Custom Logo
Brand Style Guide
Brand Messaging
Brand Implementation
Social Media Style Guide
Business Brand Assets
Pinnacle Content Piece
Website Messaging
Growth Strategy Session

 

Is your brand missing the mark?

Download our FREE Brand Fundamentals Checklist and see what you need to help your brand grow!

  • Identify your purpose and values
  • Define your ideal customer
  • Review your brand visuals
  • Clarify your core message
  • Grow your business!
Branding

Let’s get to work!

Meet your new Brand Team!

Reach out and schedule a free brand strategy video call with our team of brand experts. Our team has been developing and designing brands for years, we specialize in discovering what makes companies special and highlighting those specialities to the world. We look forward to exploring your brand opportunities together and sharing your message with the world, reach out to us today!