Label branding, messaging, and design to attract the right buyers and standout from the competition.
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Top Branding Firm
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Top Web Design Company
Clutch
Best Of Utah Valley 2023
Readers Choice Awards
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Increase your sales with expert label branding and design
Did you know?
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94% of consumers are more likely to be loyal to a brand that offers transparency, including clear and accurate product labeling.
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72% of American consumers say that product packaging design influences their purchase decisions.
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60% of sustainability commitments emphasize full packaging recyclability and a higher degree of recycled content.
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Consumer preference has led to 2.7x faster growth for sustainable products versus traditional goods. (source)
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Captivating and Custom Label Branding Services
Through our proven label branding discovery and design process, we can develop a label design and brand that your company can be proud of.
Label Design Research
Understanding who you are, who your audience is, and what your label design goals are.
Label Design
Create a label that helps you stand out from the crowd and captures what your brand is.
Product Messaging
Establish what your product is about and why it exists.
Unique to You
Custom labels strengthen your marketing efforts. It’s a great way to increase sales and promote brand recognition.
Brand Implementation
Custom labels strengthen your marketing efforts. It’s a great way to increase sales and promote brand recognition.
Professionalism
A well-designed and attractive label helps to make your product look finished and professional.
Why is label and package design important?
What world-class branding can do for you:
- Increase your website conversion rates
- Increase sales
- Stand out from your competition
- Improve brand loyalty and recall
- Increase cross-sells and upsells
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Our Proven Label Design Process
Effective package and label design can be the difference between a successful product brand and one that isn’t. We are visual consumers and we “buy with our eyes” first.. So, your label and package design has be to be on point, effective, unique and memorable. Our branding process helps ensure that we achieve that goal for your product branding.
01 | Label Branding Discovery
Understanding who you are as a company is the first step to creating a successful label design. Researching the target audience, your competitors, and who you are will help to create the perfect label design that helps you stand out.
- Label Design Discovery Session
- Competitor Analysis
- Audience Analysis
- Color Psychology
- Messaging
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02 | Label Branding Strategy
Developing a strategy for your label design is an important first step. After thorough discovery and research, we can explore different visuals, messaging, and aesthetic for your label design. Your business will be positioned to outperform your competitors and grow.
- Label Design Strategy Session
- Brand Positioning
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03 | Product Messaging
Capturing what your product is and why someone could benefit from your product is an important step in helping you stand out. Connect with your ideal target audience by explaining who you are and everything that your product is.
- Website Product Messaging
- Label Design Product Messaging
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04 | Logo Reviews & Revisions
Label design visuals are key to increasing brand recognition. With so many products on the shelfs, it’s important to stay consistent with who you are and what you stand for. Consistent colors, typography, logos, and design styles will help your products stand out again your competitors across all platforms.
- Color Schemes
- Brand Typography
- Design Styles
- Marketing Assets
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05 | Implementation and Growth
Confidently market your products with the help of your new label design, training from our design team, and strategy from our growth team. Get ready to see an increase in brand recognition, awareness, and loyalty for optimal growth in your industry.
- Label Design
- Final Review
- Label Design Training and Walkthrough
- Growth Strategy Session
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A well designed product label will help your business grow!
Custom Design
Your new label design will be 100% custom and unique to WHO you are
All Logo File Types
You’ll get label variations in color, formatting and file type so you can apply your labels correctly across your products.
Brand Implementation
Work with our Growth Strategy team and share your label design correctly across all online platforms and attract more ideal customers.
72
of American consumers say that product packaging design influences their purchase decisions
40
of consumers will post photos on their social media accounts of products with unique and branded packaging.
74
of consumers report that honesty and transparency in product labeling builds consumer trust
What Our Clients Say About Us
More Branding Services
Explore more of our award-winning branding services, ready to help your business elevate your brand image and accomplish your long-term business goals.
- Brand Discovery Session
- Dedicated Brand Strategist
- Brand Blueprint & Roadmap
- BRJ Co-Founder Collaboration
- “Brand Discovery Tour”
- Brand Audit
- Ideal Customer Research
- Brand Research
- Leadership & Stakeholder Interviews
- Brand Positioning
- Brand Purpose: The “WHY”
- Brand Archetype
- Brand Personality & Attributes
- Brand Type & Hierarchy
- Personal Brand Blueprint for Key Executives
- Unique Value Propositions
- Tagline
- Brand Voice
- The “Elevator Pitch”
- Brand Story
- Brand Campaign Slogans
- Custom Logo
- Logo Suite
- Color Palette
- Typography
- Branded Textures & Patterns
- Icon Suite (20X)
- Logo Intro Animation
- Visual Brand Language System
- Online Tool Map: Brand Section
- Alternative Domain Research
- Social Media Handle Research
- Brand Campaign Domain Research
- Strategic Introductions (trademark, copyright, etc.)
09 | Execution & Assets
- Pass Approval
- Organization & Delivery
- Brand Rollout Asset
- Brand Assets (20X)
- Brand Asset Management System (BAM)
- Brand Activation Toolkit
- The Brand Guide
- Brand Foundations
- Messaging Guidelines
- Visual Identity Guidelines
- Brand Application & Activation
More Content Services
Explore more of our award-winning content services, ready to help your business elevate your brand image and accomplish your long-term business goals.
01 | Content Discovery
- Content Discovery Session
- Content Blueprint & Roadmap
- Dedicated Content Strategist
- “Content Discovery Tour & Interviews”
02 | Content Research
- Content Audit
- Content Research
- Content Gap Analysis
- Trend Analysis & Content Opportunities
- Content Creative Brief
- Content Creation & Curation Checklist
- Content Optimization Checklist
04 | Creation & Editing
- Level Specific Content
- Content Creation & Editing (Custom)
05 | Implementation
- Content File Library
- Content Implementation & Styling
- Content Promotion & Distribution Plan (Multi-Channel)
- Content Governance Framework
More Build Services
Explore more of our award-winning website services, ready to help your business elevate your brand image and accomplish your long-term business goals.
- Build Discovery Session
- Dedicated Build Strategist
- Build Blueprint & Roadmap
- BRJ Co-Founder Collaboration
- “Build Discovery Tour”
- Octopus Sitemap Strategy
- Sitemap Implementation
- User Flow Map
- Future Sitemap Expansion Plan
05 | Page Layout
- Page Layout Strategy
- Page Layout Implementation
- Mobile Customization
06 | Online Tools
- Hosting + Security, Accessibility, & Speed
- Online Tool Map: Build Section
- Setup, Integration & Testing
- Tech Stack Training Materials
07 | Content Implementation
- Website Content Strategy
- Website Content Styling & Editing
- Content Creation & Curation
- Website Lead Magnets
- Dedicated Content Strategist
- Website Content Repurposing & Workflow Strategy
- Website Brand Implementation
- UX/UI Fundamentals
- Mobile, Tablet & Desktop Design Optimization
- Design System & Component Library
09 | Automation & Optimization
- Automation Checklist
- Optimization Checklist
10 | Launch
- Pass Approval
- Test Phase
- Pre-Launch Checklist
- Website Launch Execution
- Post-Launch Checklist
More Strategy Services
Explore more of our award-winning strategy services, ready to help your business elevate your brand image and accomplish your long-term business goals.
01 | Review & Training
- Growth Strategy Workshop
- Foundation Walkthrough
- Login & Access Review
02 | Post-Live Online Tools
- Hosting Review
- Security, Accessibility, Speed Review
- Growth Tool Checklist
04 | Intro to Grow
- Grow Membership Sign Up
- Momentum Checklist
- Big Red Jelly Academy
- Client Happiness Enrollment
05 | Rollout
- Internal Rollout
- External Rollout
- Template Library
- Execution Support
More Grow Services
Explore more of our award-winning grow services, ready to help your business elevate your brand image and accomplish your long-term business goals.
- Grow Discovery Session
- Dedicated Growth Strategist
- Dedicated Sales Strategist
- Dedicated Brand Strategist for Growth
- Grow Blueprint & Roadmap
- BRJ Co-Founder Grow Collaboration
- “Grow Discovery Tour”
02 | Grow Research
- Growth Audit
- Growth Research
- Growth Analytics Review & Research
03 | Strategy & Setup
- Account Access
- Growth Dashboard
- Weekly Progress Updates
- Monthly Reports
- Growth Review Sessions
- Quarterly Strategy Sessions
04 | Security, Accessibility, and Speed
- Website Security Checklist
- Website Accessibility Checklist
- Website Speed & Performance Checklist
- CMS Setup Checklist
- CRM Setup Checklist
- Grow Tools & Tech Stack Setup Checklist
- Blogs, Website Content, Pages
- Graphic Design & Social Posts
- Thought Leadership
- Video & Photo Production
- Keyword Research
- On-Site SEO
- Meta Titles & Descriptions
- Technical SEO Fixes
- Broken Link Fixes & Website Scan
- Header Optimization
- Site Speed Optimization
- Generative Engine Optimization
- Site Architecture Optimization
- International SEO Optimization
- Voice Search Optimization
- GBP Optimization
- Online Listing Setup & Management
- Link Building
- CRO
- Lead Magnets & Sales Collateral
- CRM Setup & Support
- Lead Generation & Nurturing
- AI Sales & Marketing Agents
- Referral Engagement Program
- Global Sales Enablement Strategy
- Brand Management, Activation & Refresh
- Review Management
- Brand Campaigns
- Leadership Personal Branding in Grow
- Customer Experience Management
- Marketing Strategy & Support
- Proactive Web Support
- Email Marketing Automation
- Social Media Strategy
- Newsletter Email Marketing
- Influencer & Partner Marketing
- Digital Marketing & Advertising
- Content Marketing
Say ‘hello’ to your new product branding team!
We have helped hundreds of companies around the world with their product branding, label and package design needs. Your product is unique and your customers have unique needs, it’s important that your product and label designs captivate their attention, tell your story and stand out. We will help you design and launch a product brand and label design that truly works!
Reach out to our branding and product experts today to schedule a free product branding and label design consultation.
Meet the Team
Why Us?
So, why choose our branding agency for your product branding and label design needs? Well, it’s what we specialize in! And we have the awards, case studies and branding portfolio to prove it! Not only are we experts in product branding and label branding, but we also have experts in e-commerce, web development and e-commerce strategy. So, we know what it takes to develop, brand and sell products around the world. We can help you scale your product brand to the next level. Let’s get to work and brand your packaging, labels and products today!
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Check it out: What we’re writing about
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