Service & Phase: Grow
Grow Phase Chapter 6: SEO and Content
Deliverable: Video and Photo Production
Let’s face it—words alone just don’t cut it anymore. If you want to grab attention and build trust fast, you need visuals that stop the scroll and get your story across in seconds. That’s where our video and photo production team comes in. We create authentic, eye-catching visuals that actually connect with your audience and help you grow. From professional brand photography to scroll-stopping short-form videos, we’ll turn your brand strategy into visual assets that get real results.
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Video & Photo Production Visual Storytelling: Capturing Your Brand in Motion and Frame
Did You Know?
- Video content is projected to account for over 82% of all internet traffic this year, making it the dominant medium for consumption.
- Including video on a landing page can increase conversion rates by over 80%.
- Consumers are 90% more likely to trust a brand after watching a video about it.
- High-quality, original brand photography yields a 35% higher click-through rate in social media advertising than stock images.
- 66% of people say they would prefer to watch a short video to learn about a product or service.
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Key Outcomes from Professional Visual Production
When you invest in great video and photo production, you’re giving your brand the power to connect quickly, authentically, and with real emotion. Here’s what you can expect when you work with us:
Enhanced Brand Authenticity
We don’t do generic stock photos. Instead, we capture your real products, your real team, and your real space. That kind of authenticity builds instant trust and helps your audience feel a real connection to your brand.
Maximized Engagement and SEO
High-quality visuals keep people on your site longer and get them engaging with your brand. Search engines notice, too. Our videos and photos are designed to boost your visibility and help you show up where it matters most.
Higher Conversion Rates
Clear, professional photos and videos answer your customers’ questions before they even ask. That means less hesitation and more sales. These visuals are some of the best sales tools you can have.
Why is Video & Photo Production content important in today’s world?
Visuals are the quickest way to show off your brand’s value and personality. Your Brand DNA and Brand Core should be seen and felt, not just read about. We make sure your creative direction comes to life in visuals that work everywhere your audience is online.
Here’s why video and photo production are must-haves for your digital marketing:
- Instant Emotional Connection: Video and compelling photography instantly convey emotion, personality, and tone, making your brand relatable in a way text cannot.
- Dominance in Social Media: Platforms like Instagram, TikTok, and YouTube prioritize rich media. Original video content is essential for effective social media marketing and expanding reach.
- Clarity for Conversions: Product videos, testimonials, and high-resolution brand photography answer customer questions instantly, reducing friction in the buying journey and significantly improving the likelihood of a sale.
- Future-Proofing Your Brand: As search and advertising platforms increasingly favor visual and interactive content, a robust library of quality video and photo assets future-proofs your entire content strategy.
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Video & Photo Production are Part of Our Proven Process
Service & Phase: Grow
Grow Phase Chapter 1: SEO and Content
Deliverable: Video and Photo Production
We don’t just create visuals and call it a day. Every photo and video we produce is built to work hand-in-hand with your SEO and content strategy, so your brand story is told clearly and your business keeps growing.
01 | Video and Photo Purpose and Deliverables
Our goal here is simple: build you a library of high-impact, professional visuals that match your brand strategy and are ready to use on your website, social media, and digital ads.
Key Deliverables for Growth:
- Brand Photography (Lifestyle, Product, Team, Office)
- Short-Form Video Production (Reels, TikToks, Shorts)
- Long-Form Video Content (Testimonials, Explainers, How-To Guides)
- Pre-Production Creative Direction & Storyboarding
- Post-Production Editing, Graphics, and Color Grading
- Final Visual Asset Library, Optimized for Web & Social
02 | Video and Photo Production Process
We kick things off with a creative session to nail down your brand’s look and feel. Then we handle everything—storyboards, schedules, logistics, shooting, and editing. Our team makes sure every photo and video looks amazing and is ready to use right away in your marketing.
03 | Video and Photography Marketing Application
The visuals we create here power your whole Grow phase. We’ll use your new brand photography on your website to boost trust and credibility. Your videos will drive better results in ads, help you show up on YouTube, and get more engagement on social media. Wherever your customers find you, your brand will look its best and convert more often.
Professional Visuals are a Powerful Investment for Your Business
High-impact visual content is no longer optional—it’sHigh-impact visuals aren’t just nice to have—they’re the key to building trust and getting your audience to engage. information and emotional tone faster than text, crucial for fast-paced digital environments.
Grow Your Brand
Get the best photos and videos for your business to attract more new customers, increase revenue and grow your business.
Full Advertising Performance
Custom, high-quality visuals make your ads work harder and help you get more for your money.
Brand Authentic Connections
Show off your real team and products to build trust and make your brand feel more human.
85
%
85% of consumers say that a company's videos help them make a purchase decision.
133
%
Websites that feature video content see a 133% increase in organic traffic and longer visitor dwell times.
92
%
of marketers say video delivers a positive ROI.
What Our Clients Say About Our Video and Photo Experts
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More Branding Services
Explore more of our award-winning branding services, ready to help your business elevate your brand image and accomplish your long-term business goals.
- Brand Discovery Session
- Dedicated Brand Strategist
- Brand Blueprint & Roadmap
- BRJ Co-Founder Collaboration
- “Brand Discovery Tour”
- Brand Audit
- Ideal Customer Research
- Brand Research
- Leadership & Stakeholder Interviews
- Brand Positioning
- Brand Purpose: The “WHY”
- Brand Archetype
- Brand Personality & Attributes
- Brand Type & Hierarchy
- Personal Brand Blueprint for Key Executives
- Unique Value Propositions
- Tagline
- Brand Voice
- The “Elevator Pitch”
- Brand Story
- Brand Campaign Slogans
- Custom Logo
- Logo Suite
- Color Palette
- Typography
- Branded Textures & Patterns
- Icon Suite (20X)
- Logo Intro Animation
- Visual Brand Language System
- Online Tool Map: Brand Section
- Alternative Domain Research
- Social Media Handle Research
- Brand Campaign Domain Research
- Strategic Introductions (trademark, copyright, etc.)
09 | Execution & Assets
- Pass Approval
- Organization & Delivery
- Brand Rollout Asset
- Brand Assets (20X)
- Brand Asset Management System (BAM)
- Brand Activation Toolkit
- The Brand Guide
- Brand Foundations
- Messaging Guidelines
- Visual Identity Guidelines
- Brand Application & Activation
More Content Services
Explore more of our award-winning content services, ready to help your business elevate your brand image and accomplish your long-term business goals.
01 | Content Discovery
- Content Discovery Session
- Content Blueprint & Roadmap
- Dedicated Content Strategist
- “Content Discovery Tour & Interviews”
02 | Content Research
- Content Audit
- Content Research
- Content Gap Analysis
- Trend Analysis & Content Opportunities
- Content Creative Brief
- Content Creation & Curation Checklist
- Content Optimization Checklist
04 | Creation & Editing
- Level Specific Content
- Content Creation & Editing (Custom)
05 | Implementation
- Content File Library
- Content Implementation & Styling
- Content Promotion & Distribution Plan (Multi-Channel)
- Content Governance Framework
More Build Services
Explore more of our award-winning website services, ready to help your business elevate your brand image and accomplish your long-term business goals.
- Build Discovery Session
- Dedicated Build Strategist
- Build Blueprint & Roadmap
- BRJ Co-Founder Collaboration
- “Build Discovery Tour”
- Octopus Sitemap Strategy
- Sitemap Implementation
- User Flow Map
- Future Sitemap Expansion Plan
05 | Page Layout
- Page Layout Strategy
- Page Layout Implementation
- Mobile Customization
06 | Online Tools
- Hosting + Security, Accessibility, & Speed
- Online Tool Map: Build Section
- Setup, Integration & Testing
- Tech Stack Training Materials
07 | Content Implementation
- Website Content Strategy
- Website Content Styling & Editing
- Content Creation & Curation
- Website Lead Magnets
- Dedicated Content Strategist
- Website Content Repurposing & Workflow Strategy
- Website Brand Implementation
- UX/UI Fundamentals
- Mobile, Tablet & Desktop Design Optimization
- Design System & Component Library
09 | Automation & Optimization
- Automation Checklist
- Optimization Checklist
10 | Launch
- Pass Approval
- Test Phase
- Pre-Launch Checklist
- Website Launch Execution
- Post-Launch Checklist
More Strategy Services
Explore more of our award-winning strategy services, ready to help your business elevate your brand image and accomplish your long-term business goals.
01 | Review & Training
- Growth Strategy Workshop
- Foundation Walkthrough
- Login & Access Review
02 | Post-Live Online Tools
- Hosting Review
- Security, Accessibility, Speed Review
- Growth Tool Checklist
04 | Intro to Grow
- Grow Membership Sign Up
- Momentum Checklist
- Big Red Jelly Academy
- Client Happiness Enrollment
05 | Rollout
- Internal Rollout
- External Rollout
- Template Library
- Execution Support
More Grow Services
Explore more of our award-winning grow services, ready to help your business elevate your brand image and accomplish your long-term business goals.
- Grow Discovery Session
- Dedicated Growth Strategist
- Dedicated Sales Strategist
- Dedicated Brand Strategist for Growth
- Grow Blueprint & Roadmap
- BRJ Co-Founder Grow Collaboration
- “Grow Discovery Tour”
02 | Grow Research
- Growth Audit
- Growth Research
- Growth Analytics Review & Research
03 | Strategy & Setup
- Account Access
- Growth Dashboard
- Weekly Progress Updates
- Monthly Reports
- Growth Review Sessions
- Quarterly Strategy Sessions
04 | Security, Accessibility, and Speed
- Website Security Checklist
- Website Accessibility Checklist
- Website Speed & Performance Checklist
- CMS Setup Checklist
- CRM Setup Checklist
- Grow Tools & Tech Stack Setup Checklist
- Blogs, Website Content, Pages
- Graphic Design & Social Posts
- Thought Leadership
- Video & Photo Production
- Keyword Research
- On-Site SEO
- Meta Titles & Descriptions
- Technical SEO Fixes
- Broken Link Fixes & Website Scan
- Header Optimization
- Site Speed Optimization
- Generative Engine Optimization
- Site Architecture Optimization
- International SEO Optimization
- Voice Search Optimization
- GBP Optimization
- Online Listing Setup & Management
- Link Building
- CRO
- Lead Magnets & Sales Collateral
- CRM Setup & Support
- Lead Generation & Nurturing
- AI Sales & Marketing Agents
- Referral Engagement Program
- Global Sales Enablement Strategy
- Brand Management, Activation & Refresh
- Review Management
- Brand Campaigns
- Leadership Personal Branding in Grow
- Customer Experience Management
- Marketing Strategy & Support
- Proactive Web Support
- Email Marketing Automation
- Social Media Strategy
- Newsletter Email Marketing
- Influencer & Partner Marketing
- Digital Marketing & Advertising
- Content Marketing
Meet Your Dedicated Business Growth Experts
At Big Red Jelly, we make sure every client gets a dedicated, top-tier expert. Your strategist is handpicked for their skills across project management, marketing, and creative work—so you get the support of several roles in one. They make sure your strategy is smart and gets done right.
Meet the Team
Why choose Big Red Jelly for your photography and video production marketing needs?
We blend cinematic visuals with smart digital marketing. Our team works closely with our SEO, ads, and content experts, so every photo and video is built to look great and get results. From planning to shooting to editing, your Dedicated Growth Strategist keeps everything on track for a smooth, results-focused process that helps your business grow.
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Learn how to grow your business
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Frequently Asked Questions About Our Photo And Video Services
What types of video content do you specialize in for digital marketing?
We specialize in creating content optimized for performance across the full spectrum of digital marketing. This includes highly engaging short-form video production (e.g., TikToks, Instagram Reels, YouTube Shorts) designed for rapid awareness and virality, as well as high-trust, long-form video content like customer testimonials, detailed product explainers, and ‘About Us’ brand story pieces. All production is guided by your Brand Strategy to ensure every visual asset drives tangible conversion rates and engagement.
How does professional photography and video production improve SEO and GEO?
High-quality, original visuals significantly boost several key SEO factors. First, they dramatically increase user dwell time (how long visitors stay on a page), which signals high-quality content to search engines. Second, strategically optimized video titles and descriptions on platforms like YouTube can rank directly in Google Search results. Finally, our professional assets reduce bounce rates and improve click-through rates from search results, powerful signals that improve your overall organic ranking and digital marketing visibility.
How is your production process different from using a local videographer or photographer?
Our process is driven by Brand Strategy and performance metrics, not just aesthetics. Every project starts with a Creative Direction session aligned with your Brand DNA and target conversion rate. Your Dedicated Growth Strategist manages the entire project, ensuring the final assets are technically optimized for web speed, social media formatting, and advertising platform requirements. We shoot with a marketing goal in mind, ensuring the final deliverable is a high-performing business asset, not just a beautiful piece of art.
How much input do we have on the creative direction for photo and video content?
You have full collaborative input, guided by our expertise. We start with a comprehensive pre-production phase where our creative lead develops storyboards and shot lists based on your Brand Core and market research. We present these concepts for your approval and feedback before any shooting begins. This ensures that the final video and photo production authentically represent your vision while leveraging our digital marketing expertise to make the visuals effective for driving business growth.
What is the typical turnaround time for a video or photo production project?
The timeline varies based on the scope (e.g., a one-day photoshoot versus a three-day video shoot with extensive post-production). However, thanks to the meticulous project management of your Dedicated Growth Strategist and our in-house post-production specialists, we deliver highly efficient service. A typical short-form video campaign or website brand photography package can be conceptualized, shot, and delivered within 3-6 weeks, allowing you to quickly deploy your new assets and start seeing a faster return on your ROI.
Ready to captivate your customers with professional video and photo services? Contact our content marketing experts today.
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