As a Google Ads agency in Provo, Utah, Big Red Jelly manages campaigns tied to what actually closes, not just what gets clicked. We’re headquartered in Provo, a few minutes from the Riverwoods, and we connect your ad account directly to your CRM so Google knows which leads turned into real business.
Most accounts we take over from another agency or an internal team have the same two problems: an account structure that was never really set up around real objectives, and nobody regularly digging into the demographic, device, and location data to see what’s actually converting.
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Serving Provo’s Google Ads
Serving Provo] Provo’s Google Ads landscape includes everything from BYU-adjacent local service businesses to Silicon Slopes-commuting tech companies advertising to a national audience from a Provo address. Both need different account structures and different budget logic, and being based here means we understand which local searches (a Provo-specific service term vs. a broader Utah County or national term) are actually worth bidding on for your business.
What’s Included
- Campaign structure and account setup built around your actual business objectives, not a generic template.
- Search, Shopping, Display, and Performance Max campaign management, whichever mix fits your business.
- Landing pages built specifically for your campaigns, not just strategy and advice, we build them.
- Conversions API integration connecting your CRM to Google Ads, so the platform optimizes toward leads that actually close, not just leads that fill out a form.
- Ongoing performance analysis by demographic, device, and location, reallocating budget toward what’s actually converting.
Our Process
01 | Account Audit & Strategy
review existing account structure (or build new), set real objectives and budget allocation.
02 | Launch & Optimize
campaigns live, landing pages built, conversion tracking and CRM integration connected.
03 | Analyze & Reallocate
ongoing review of what’s converting by demographic, device, and location, budget shifted accordingly.
Proof
The Conversions API connection means we’re not optimizing toward form fills, we’re optimizing toward closed deals. HighTide sends signals back to the ad platform: this lead never responded, this lead wasn’t interested, this lead closed. Google uses those signals to find more people like the ones who actually became customers, not just more people who filled out a form. Source: Roshan Questions interview.
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Why Choose BRJ for Google Ads in Provo
- Provo-based, in-person strategy sessions available.
- Real CRM-to-ads integration via Conversions API, most agencies stop at form-fill tracking.
- We build the landing pages your campaigns actually send traffic to, not just the ads.
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Service Area
Based in Provo, serving Utah County and the Wasatch Front. See
FAQ
What's the minimum budget for Google Ads to be worth it?
Around $2,000 a month is where you start generating usable data. Below that, results are hard to read and even harder to optimize.
What mistakes do you usually find in an account you take over?
The two most common: an account structure that was never really built around clear objectives, and nobody regularly analyzing performance by demographic, device, or location to shift budget toward what’s converting.
Do you build landing pages, or just run the ads?
We build them. Sending paid traffic to a generic homepage is one of the most common reasons a Google Ads account underperforms.
How does the CRM connect to my Google Ads account?
Through Conversions API, which sends real outcome data (lead closed, lead lost) from your CRM back to Google so it can optimize toward the leads that actually convert.
How is this different from your PPC agency service?
This page is Google Ads specifically. Our PPC page covers the full picture across Google, Meta, LinkedIn, and Microsoft Ads if you’re running (or considering) more than one platform.
Stop Paying for Clicks That Don’t Convert. Let’s Fix Your Google Ads Account.
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