Joe Blackburn 

Joe Blackburn 

Joe Blackburn 

Brand Style Guide for Joe Blackburn 

Brand Style Guide for Joe Blackburn 

Brand Style Guide for Joe Blackburn 

Memorable Branding

Financial coach and expert Joe Blackburn was looking for a new brand that would invite others to join him and start growing. To strengthen his brand we created his brand style guide and bold, iconic logo.

Iconic Logo

The Big Red Jelly brand team created a fierce custom logo suite that perfectly encapsulates Joe Blackburn’s values. A bright vibrant red with the luxury of black and white helps to define Joe Blackburn’s visual identity.

  • Bold logo
  • Unique brand colors
  • Tailored typography

A Guide for the Future

Big Red Jelly created a Style Guide that will allow Joe Blackburn to make consistent and stunning content as long as they go in.

  • Social media templates
  • Digital assets
  • Print assets
  • Media Kit

Brand Messaging, Visuals, Strategy and Implementation

After solidifying their branding strategy, our experts were able to develop effective brand visuals that would turn viewers into loyal future customers.

The Final Product

Equipped with a strong brand identity and tons of digital assets, Joe Blackburn is ready to bring in more customers and get recognized by his audience anywhere he is online.

Joe Blackburn - Mockup

Branding that will help your business grow

Brand Research

We first explore your purpose, target market, business goals and industry to better position your brand for optimal growth and success.

Internal Brand Messaging

Before any visual branding or marketing you must clearly understand WHO you are as a company and solidify that vision in a succinct way.

External Brand Messaging

After developing your internal brand and understanding WHO you are, your business is in a better place to highlight your unique value propositions and connect with the right clients.

Brand Design

Finally, we can put pen to paper and design captivating visuals that attract, convert and keep your ideal customers and clients.


Shared Values Account for 64% of Brand Relationships


A ‘Signature Color’ for Your Brand Boosts Recognition By 80%


90% of users expect to have a similar brand experience across all platforms

Our process focused on developing internal and external brand messaging before creating the visual identity of Joe Blackburn. This ensured that every aspect of the brand was cohesive and consistent, inspiring loyalty, love, and comfort among the target audience.

Mallory BaldwinBrand Strategist

The Big Red Jelly Difference

At Big Red Jelly, we believe that combining our proven brand process with world-class talent and expertise can deliver breathtaking branding work that measurably helps businesses grow. For our client Joe Blackburn, we began by exploring their “why” and reverse-engineering their core values into a brand story, vision, and aesthetic that attracts their ideal customers.

Our process starts with a blank canvas discovery of their audience, industry, founder vision, employee thoughts, and more, which we use to develop a strategy that aligns our teams, tools, and resources to the project at hand. We then develop their internal and external brand messaging before designing the visual identity that their company deserves. With our world-class branding experience, Joe Blackburn was able to achieve the growth and success they desired.

Complete our form and receive a free quote on how we can help brand, build and grow your business.