At Big Red Jelly, we’re dedicated to helping businesses thrive in the digital age. Our GROW process isn’t just about building websites or running SEO campaigns—it’s about empowering brands to scale sustainably, efficiently, and with a long-term strategy. The topic of open-source software (OSS) at WordCamp 2024, highlighted by Joseph Jacks, founder of OSS Capital, aligns perfectly with what we do. Open-source innovation fuels much of the work we implement to drive client growth. Here’s how.
Embracing Open-Source for Scalability and Customization
One of the biggest takeaways from WordCamp 2024 is how OSS helps businesses not only stay agile but also scale without being confined by rigid, out-of-the-box solutions. At Big Red Jelly, we lean into this advantage when we work with our clients. We understand that no two brands are the same, and customization is key to creating a digital experience that resonates with their audience.
For instance, building a website on a WordPress foundation—one of the largest open-source platforms—means we can fully customize a site’s functionality to fit the specific needs of a business. Whether it’s integrating third-party tools or implementing advanced features, the flexibility of open-source platforms allows us to continually evolve a website without the limitations of proprietary software.
Cost-Efficiency Without Sacrificing Quality
Jacks’ discussion at WordCamp about how OSS reduces business costs while delivering top-tier solutions is something we see in action every day. Our GROW process uses open-source tools like WordPress to provide world-class results without the hefty price tag that often comes with closed-source solutions. This allows businesses of all sizes to invest in high-quality digital experiences while keeping overhead low.
For startups or growing businesses, this cost-efficiency is critical. We focus on delivering long-term value through open-source platforms that are not only budget-friendly but also scalable as the business grows. It’s about ensuring that the foundation we build today can still support your business tomorrow.
Open-Source as a Tool for Community and Innovation
Finally, at Big Red Jelly, we believe in the power of community and collaboration, much like the open-source philosophy itself. WordPress and other OSS platforms thrive because they’re powered by a community of developers and users contributing to its continuous improvement. This spirit of collaboration mirrors our approach with the GROW process, where we work hand-in-hand with clients to refine their digital strategies based on what works best for them.
By staying connected with the open-source community, we stay ahead of the curve on innovations that can help businesses thrive. Whether it’s implementing the latest technical advancements or embracing new functionalities, open-source software ensures that your digital experience remains cutting-edge.
Conclusion
Joseph Jacks’ keynote at WordCamp 2024 about OSS driving business growth isn’t just theory—it’s the practice that we, at Big Red Jelly, have integrated into our approach. By leveraging open-source platforms, we create tailored, scalable, and cost-efficient digital strategies that grow with your business. As OSS continues to shape the future of technology, we’ll be right there, helping brands harness its power to achieve digital growth and lasting success.
If you’re ready to take your business to the next level, let’s grow together with open-source innovation.






