Elena Peterson, Author at Big Red Jelly

Build

The Ultimate Guide to CMS Website Design: Shopify, Wix, and WordPress Compared

Who it’s for: This guide is for business owners, marketers, and entrepreneurs who want a professional, easy-to-manage website that supports long-term growth without needing to be web developers. What it…

Elena PetersonNovember 4, 2025

Brand Grow

Master Your Brand Reputation Management: A How-To Guide for Growth

In a world where consumers connect best with people-first brands, and where opinions get polarized QUICK, your ability to instinctively facilitate brand reputation management is your most valuable asset. Your…

Elena PetersonSeptember 23, 2025

North Eastern Tree Care's website shown across multiple devices.

Brand Build

Website Branding Strategies: A 5-Pillar Framework for Sustainable Growth

Who this guide is forThis guide is for business owners, marketers, and web designers who want a clear framework for website branding strategies—how to align your brand identity with your…

Elena PetersonSeptember 15, 2025

Big Red Jelly project managers working on aligning with project goals.

Build

A Guide to Top Tier WordPress Web Design

WordPress is a powerful tool that helps represent your business, brand, and services, but the design of your website can make or break your reputation. Do You Need a Web…

Elena PetersonSeptember 15, 2025

Logos of AccessiBe and BIG RED JELLY side by side, separated by a large X symbol, highlighting an AccessiBe partnership or collaboration between the two companies.

Build Grow

Big Red Jelly’s Partnership with AccessiBe

Elena PetersonSeptember 8, 2025

ROBOTS ARE TAKING OVER THE WORLD: How Generative Engine Optimization (GEO) Works

Grow Marketing

ROBOTS ARE TAKING OVER THE WORLD (or at least our search engines): How Generative Engine Optimization (GEO) Works

Artificial Intelligence. Machine learning. Automation. All buzzwords you hear daily. It feels like robots are creeping into every corner of our lives (but in more of a JARVIS way than…

Elena PetersonAugust 28, 2025

Brand

Unlock the Power of Branding: What It Is and Why It Matters

In a world where attention spans are fleeting and competition is fierce, branding has become more crucial than ever. It’s not just a logo or tagline... it’s the heartbeat of…

Elena PetersonAugust 12, 2025

Brand

Elevate Your Brand with a Custom Visual Identity

Your visual identity is more than design — it’s the face of the business. Here at Big Red Jelly, we get how first impressions make and break relationships. When we…

Elena PetersonAugust 12, 2025

Brand

Launch Your Brand with Confidence: A Step-by-Step Guide to a Standout Rollout

Rolling out a new brand is about orchestrating a strategic reveal that resonates from day one, captures hearts, and makes a lasting impression. At Big Red Jelly, our Brand Rollout…

Elena PetersonAugust 12, 2025

Brand Marketing

What Benson Boone Teaches Us About Brand Storytelling

If you’ve been online recently, you’ve surely heard of moonbeam ice cream and the backflipping, rising pop star Benson Boone. The singer, who has roots in our home state of…

Elena PetersonJuly 30, 2025

Elena Peterson

The Ultimate Guide to CMS Website Design: Shopify, Wix, and WordPress Compared

Master Your Brand Reputation Management: A How-To Guide for Growth

Website Branding Strategies: A 5-Pillar Framework for Sustainable Growth

A Guide to Top Tier WordPress Web Design

Big Red Jelly’s Partnership with AccessiBe

ROBOTS ARE TAKING OVER THE WORLD (or at least our search engines): How Generative Engine Optimization (GEO) Works

Unlock the Power of Branding: What It Is and Why It Matters

Elevate Your Brand with a Custom Visual Identity

Launch Your Brand with Confidence: A Step-by-Step Guide to a Standout Rollout

What Benson Boone Teaches Us About Brand Storytelling

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