Hotels and Resorts
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World-class branding, web design and development for the travel and tourism industry. Start growing your hotel and resort today!
Enjoy working with our expert branding and web design team to bring your hotel or resort vision to life through effective brand strategy and digital strategy.
Brand Positioning
Our team of branding experts has decades of experience working in the hotel and resort industry. We know how to position a brand to attract more of the right customers to your hotel and keep them coming back every year.
Brand Design
Your hotel and resort deserves an online visual brand that captivates new hotel guests and impresses your current guests too. We collaborate closely with your hotel leadership to design a brand that increases your hotel and resort brand loyalty.
Brand Implementation
With a custom and beautiful new brand, our brand experts work with your team to ensure your new hotel brand is implemented and managed correctly across all online platforms, creating consistency, attraction and increasing your online reservations.
Web Design & Development
A hotel and resort website should be beautiful, easy to navigate and increase conversion rates for your hotel or resort. In other words, it should be highly effective in increasing the amount of new sales and online reservations for your hotel. We can design and build the perfect website for your hotel or resort.
Marketing Automation
Our website experts will work with your team and choose the right online tools and integrations to optimize your online reservation process, improve marketing automations and follow ups and ultimately increase sales and reservations for your hotel business.
Website Support & Strategy
Running a hotel or resort is a complex and competitive business. Enjoy working with our US-based team of brand and website support experts. We’ll manage all your online needs so you can get back to managing and growing your hotel and resort.
Our Proven Branding and Web Design Process for Hotels and Resorts
Our Preferred Tools To Help Your Hotel or Resort Grow
There are thousands of online tools, apps, extensions and plugins to choose from within the hotel and resort industry. Our team of branding and web experts has already researched, tested and curated only the best tools, so we can set your hotel website and online platform up for future success.
Depending on your hotel or resort online needs. We will select the best website platform or CMS to build your new hotel or resort website. WordPress is one of our favorite platforms because it is open source and allows for 100% custom design capabilities, yet is easy to manage and popular, making it easy for your team to understand and control going forward.
We take our brand, build and grow work one step further. After the branding and building of your new hotel online platforms. You will enjoy working through our Growth Strategy phase, where we ensure your online platforms are all properly optimized, branded and managed correctly. This includes very important local SEO and marketing tools like Google My Business.
Your hotel and resort deserves world-class branding that is 100% unique to you and custom. Your brand should clearly display all the best qualities of your hotel and attract your ideal guests to your location to learn more and ultimately make a reservation. Your brand is your foundation, it’s your aesthetic, design, content, and message that you share with your valuable guests.
1. Hotel Brand Discovery
Before starting on the development process of your new hotel brand, we must first perform a deep dive and research your hotel guests, industry, local areas and what makes your location and hotel the best. This allows us to reverse engineer and design a brand that stands out from the crowd and shared a unique message that attracts the right guests to your location for enjoyment. Our brand strategists use online analytics, local area research, social media, leadership interviews and other online tools to accomplish this and present to you a brand research report and initial strategy that will help your hotel brand grow.
- Hotel guest study
- Hotel and resort industry research
- Brand Discovery Call
- Market research
- And more
2. Hotel and Resort Branding
Effective branding for hotels and resorts incorporates several important aspects. First, you must fundamentally understand what your potential guests are looking for, the top reasons your current guests keep coming back and highlight those aspects in your core internal brand messaging. From there, we can develop external brand messaging which includes your hotel website copy, marketing copywriting, brand messaging and more. Finally, the brand visual design becomes more straightforward, and our world-class content creators and graphic designers begin work on your captivating new visual branding.
- Brand Messaging
- Brand Visuals
- Logo Design
- Brand Revamp
- Brand Strategy
3. Hotel and Resort Web Design and Development
Your website should be high converting for your hotel and resort. When someone visits your website, they should be captivated by the brand, find everything they need very easily on your website and be gently lead toward making a reservation. The mobile experience for your hotel or resort website should be even better and a pleasant experience for all of your website visitors and potential guests. Integrated with the right online tools and marketing automations, your hotel website can become a powerful tool to automate much of your online processes, marketing, brand management and more.
- WordPress, Wix or Shopify web design
- Custom design
- Expert UX/UI design
- Online tool integrations
- Optimized for mobile, tablet and desktop
4. Online Tool Setup
Our hotel and resort marketing specialists begin work on integrating your hotel website with the best industry-specific online tools, apps and marketing automations. This helps take your hotel website online experience to the next level and streamlines your online reservations process, reservation confirmation reminders, amenities highlights, rentals, and other important aspects to creating a fantastic online experience for a hotel or resort website.
- Online Reservations
- Online Ordering Intergations
- Reservation reminders and confirmations
- Text message marketing
- Mobile optimized
- Google My Business setup
- And more!
5. Web Support & Strategy
We don’t stop here. Enjoy working with our exert team of brand and web strategists. We are US-based, in-house and specialize in the hotel and resort industry. Our team will manage, support and optimize you website, brand, online tools and more so you can get back to focusing on your hotel and reservation. Experience the difference in working with a professional and proactive web support team for the hotel and resort industry!
- Web Support
- Brand Support
- Content Marketing Help
- Digital Marketing
- And More!
Custom Design
Your new logo design will be 100% custom and unique to WHO you are
All Logo File Types
You’ll get logo variations in color, formatting and file type so you can apply your logo correctly across your business.
Brand Strategy
You’ll receive so much more than just a logo. Our Brand Strategist will develop your logo brand strategy too.
Brand Implementation
Work with our Growth Strategy team and share your logo correctly across all online platforms and attract more ideal customers.
Is your brand and website helping your hotel and resort grow?
Don’t miss out on any more sales. Get a captivating brand, website and online tool suite that you can be proud of!
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Shared Values Account for 64% of Brand Relationships
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A ‘Signature Color’ for Your Brand Boosts Recognition By 80%
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You Have 7 Seconds to Make Your First Impression
Your Hotel Business Deserves 5 Star Design Service
And we’re a 5 star hotel and resort branding and web design agency!
McCain Kennedy
SetFire Creative
Gail Owusu
Opoku Catering
Michelle Johnston
Coach MJ
”We absolutely love working closely with our hotel and resort clients to bring their vision to life through effective branding, design and online platforms. With the right brand and online foundation, your hotel will attract more guests than ever before!
Lyndsie OrenoBrand Director
The Big Red Jelly Difference
Our proven brand, build and grow process has helped dozens of hotels and resorts clarify their messaging, improve their online experience and measurably increase their online reservations. There is a reason that our agency is one of the highest rated branding and web design agencies for the hotel and resort industry. Again, we always take our work a step further and help our clients implement and manage their new and improved brands and website effectively so you can see the results in growing your hotel and resort.
Your hotel and resort brand and website will be a powerful online foundation for decades of future, measurable growth. It will include many cutting-edge practices and tools like: Clear hotel brand messaging, hotel copywriting, beautiful brand visuals and custom logo design for hotels and resorts, local GMB optimization, marketing automations, web support and so much more. Reach out to our brand and build strategists today and let’s get started refreshing the brand and website for your amazing hotel and resort!
From smaller hotels to large international hotel chains, we have the right package for you
Is your current website holding you back?
Download our FREE Website Vitals Checklist and see how to change your website so it can help your business grow.
- See what’s missing on your website
- Identify online tools you should use
- Important web design fundamentals
- Easy tips to increase your conversions
- Grow your business!
Let’s get to work!
Meet your new Brand Team!
Reach out and schedule a free brand strategy video call with our team of brand experts. Our team has been developing and designing brands for years, we specialize in discovering what makes companies special and highlighting those specialities to the world. We look forward to exploring your brand opportunities together and sharing your message with the world, reach out to us today!
