Your brand is the unique identity of your business, but it’s also so much more. Learn how branding can help you stand apart from your competition.
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Transform your business with a unique and effective brand
Did you know?
- It only takes 50 milliseconds for consumers to judge the visual appeal of your brand.
- The right color can improve readership by 40% by making messaging easier to read and more visually appealing.
- 91% of people want to see more videos from brands.
- Consistent brand presentation across all platforms increases revenue by up to 10-20%. (source)
Our Popular Branding Services
Brand Design
Stand out from the crowd and your competition by elevating your brand visual identity, design and aesthetic. Your marketing results and brand recognition will improve!
Brand Messaging
Captivate the attention of your visitors, tell your brand story and covert them into loyal new customers and brand advocates with expertly written brand messaging and copywriting.
Brand Strategy
Position your brand strategically within your industry and marketing with our modern approach and effective process in brand strategy. You can attract more customers and grow your business with an improved brand strategy.
Brand Research
Better understand how to position your brand, your core audience and what makes your business special through objective and analytical brand research.
Brand Assets
Get all of the brand assets that your business needs to truly scale: logo files, social media templates, print design, merch designs, business brand assets, marketing assets, personal branding and so much more!
Custom Logo Design
A very popular need and service for obvious reasons. Your logo is a representation of everything that you company and people stand for. Get a 100%, expertly designed custom logo for your business.
Why is Branding Beneficial for Business Growth?
What world-class branding can do for you:
A consistent brand is important for associating your company with your products and services. It may also be associated with specific demographics, styles, philosophies, etc. For example, Apple is ‘cutting edge,’ and Nike is ‘intense.’ Leveraging strategy, resources, tools, and marketing to create a strong positive perception of your company coherent with your brand values helps trigger an intended emotional response from the target audience in a way that differentiates the company. Branding demands an in-depth understanding of the target audience; it’s an iterative process.
Our Proven Brand, Build, Grow Process
We have 5 vital phases in our proven process and it all starts with brand! By following our proven process, thousands of companies around the world have improved their branding, website, online experiences and essentially built the foundation that their company needs for accelerated and lasting growth.
What is Branding?
Your brand is the unique identity of your business, but it’s also so much more. Learn how branding can help you stand apart from your competition. Brand is a set of unique features that set a business apart from competitors.
Here is a brief list of pages and features Big Red Jelly can brand for you:
- Name
- Designs
- Logo
- Mission statement
- Theme
- Tone
Thematic Elements to Consider
- Your brand is what makes your company memorable
- Gives customers an idea of what to expect from your business,
products, and services - Represents your promise to your customers
- Allows customers to relate to your organization and develop an
emotional connection - Helps inform and support your marketing and advertising efforts
- Branding helps clarify and focus your company purpose
- Gives employees a sense of pride in their company
The 4 Steps to Effective Branding
1. Define who you are and what is important to your company
Ask yourself: how do you want to be seen? What needs does your brand satisfy? Determine your target audience, create your mission statement, and define your values, benefits, and features
2. Create Your Assets
This includes visual design: logo, color palette, typography (fonts), iconography, and other visual components. Building brand guidelines helps to ensure that future branding remains consistent and informed.
3. Establish a brand voice
If your brand were a person, how would they communicate? Think about terminology, tone, level of familiarity, etc. The voice will need to resonate with the target audience. Build a brand style guide to ensure that all brand communications use consistent voice and grammatical style.
4. Integrate your branding
Branding should be evident and purposeful wherever your business interacts with your customers. This could be through a website, product packaging, advertisements, social media, and/or 1:1 customer interactions
Top Tips for Effective Branding
Here is a brief list of how to do effective branding:
- Identify and clearly define what sets your company apart
- Talk to your customers and ask for feedback about your business
and their experience with your product, services, employees, etc. - Emphasize on your logo and incorporate it into all of your
communications - Build and share a brand story
- Plan for the long term
- Be direct when explaining what your company does
- Be approachable
- Aim for simplicity
Examples of Great Branding
Just to name a few brands who hold effective branding:
- Nike for their timeless and classic logo
- Coca-Cola for their consistent product and messaging, focusing on shared values between family and friends
- Airbnb for keeping branding consistent through encouraging people to live an active lifestyle
- Chobani for their killer visual identity on their product packaging, staying consistent and unique with each bottles
Is your Brand helping your business grow?
Don’t miss out on any more sales. Get a powerful new brand that helps your company scale!
Custom Design
Your new brand will be unique to who you are and what your customers are looking for.
Improved Marketing
With a better brand, your marketing, sales, recruiting and culture results will improve! It all starts with brand.
Brand Strategy
Our branding experts help ensure that you know how to USE your brand and leverage it effectively in your marketing and sales.
Brand Implementation
You will receive all the trainings, assets and workshops that your business needs to implement and share your brand effectively.
What Our Clients Say About Us
More Branding Services
Explore more of our award-winning branding services, ready to help your business elevate your brand image and accomplish your longterm business goals.
Say ‘hello’ to your new brand building team!
Your brand is the perception that your ideal customers have of your business… Your brand is everything, and everything you do either moves your brand forward in a positive direction or backward, negatively impacting your business… If you focus on building a true, powerful brand, your business will see growth in all areas. That’s why branding is so important to us, and it’s important to you. Branding is the first phase in our proven process because we know it’s the foundation for all business growth. Our brand experts will help you develop a brand identity and brand foundation that your team needs to scale. Let’s get to work and start building your brand today!
Why Us?
Enjoy working with a branding agency that is based in the United States, boasts dozens of branding awards and implements an effective and proven branding proven process. We know how to build brands that actually get results in sales, marketing and many other important areas for your business.
We pride ourselves on collaboration, creativity, technology and practicality when it comes to our branding services. Reach out to our team today for a free brand strategy review and consultation. Let’s start improving your business brand!
Check it out: What we’re writing about
Branding vs Brand Identity vs Brand
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